Geoff Kleinman’s recent <a href=”http:\/\/www.onpdx.com\/music\/94-7fm-krnk-give-us-feedback-then-youfail\/” target=Resource Window>post<\/a> on his twitter battle with 94.7 KNRK really got me to thinking…I haven’t listened intentionally to FM radio in a really, really long time.<\/p>\n
See, I can listen to good local bands on Pandora that get no play at all on KNRK, drowned out by, effectively, big label bands (that aren’t putting out top 40 pop hits) and essentially classic rock which clutters up the station.\u00a0 Mind you, there’s a place for that…there are a lot of classic rock stations that only play the same stuff they’ve been playing for 20 years now…and the stuff that was new when that station started up wasn’t exactly classic rock then…but it is now.\u00a0 And KNRK plays it.<\/p>\n
The thing Pandora lacks, however, is the personal touch.\u00a0 There’s no spontaneity, no real randomness, no interaction with the audience.\u00a0 It just merrily plays a bunch of music that its algorithm thinks is related to each other, and a lot of times, that’s very cool.\u00a0 But there are times where you want something more entertaining than relaxing, and that’s where radio could still have a niche…if it weren’t inundated by idiots with microphones and no creativity.\u00a0 Bad jokes.\u00a0 They don’t practice any of that stuff, they don’t have psych degrees most of the time, they’re just guys who know music.\u00a0 The problem there is that just knowing music doesn’t hit that niche, you’ve got to work an audience.\u00a0 You need to have a good voice for radio, you need to mix it up, you need to bring something that no one else does and practice it.\u00a0 It’s more than knowing obscure music, knowing how the equipment works.\u00a0 If that’s all you know, you bring nothing to the table that Pandora and internet radio doesn’t already do much better.<\/p>\n
It’s the one thing that Sirius\/XM and AM radio have figured out.\u00a0 They hire people who know how to interact with a crowd.\u00a0 That’s what the talk radio folks do and it works.\u00a0 It makes income and it gets listeners.\u00a0 It’s no surprise to me that KNRK is losing income and laying off talent…they don’t have any talent to begin with.\u00a0 Every time I’ve tuned in accidentally in the past, I’ve tuned out because the dj was ANNOYING.\u00a0 Self-indulgent, juvenile, emo, too-cool-for-you douchebags don’t make for good dj’s.\u00a0 FM is rife with them.\u00a0 At least with Pandora, I don’t have to listen to these idiots’ verbal masturbation.\u00a0 They might think it’s funny to themselves, and their hangers-on clique might force themselves to laugh, but unless you think you can stand up in front of a hostile audience and deliver that line without getting a bottle thrown at your head, don’t say it.<\/p>\n","protected":false},"excerpt":{"rendered":"
Geoff Kleinman’s recent <a href=”http:\/\/www.onpdx.com\/music\/94-7fm-krnk-give-us-feedback-then-youfail\/” target=Resource Window>post<\/a> on his twitter battle with 94.7 KNRK really got me to thinking…I haven’t listened intentionally to FM radio in a really, really long time. See, I can listen to good local bands on Pandora that get no play at all on KNRK, drowned out by, effectively, big label […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19","post","type-post","status-publish","format-standard","hentry","category-all"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/posts\/19","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/comments?post=19"}],"version-history":[{"count":3,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/posts\/19\/revisions"}],"predecessor-version":[{"id":21,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/posts\/19\/revisions\/21"}],"wp:attachment":[{"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/media?parent=19"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/categories?post=19"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zullnero.com\/blah\/wp-json\/wp\/v2\/tags?post=19"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}